How It Works
There are two roles in every referral: Inviter (your existing member) The inviter gets a unique referral code directly inside their digital banking dashboard. They can share it by email, text, or copy the link — however they prefer. Once shared, they can track how many people they’ve referred and when their reward is on its way. Acceptor (the person who joins) After joining and completing onboarding, the acceptor enters the referral code at login. From there, the app guides them through the steps needed to earn their reward — such as setting up a direct deposit or completing a few debit card purchases. Once the acceptor completes those steps within the required timeframe, both parties are automatically rewarded. No paperwork, no manual review, no waiting on staff.Campaign Types
Eligibility Requirements
Before rewards are paid out, the acceptor needs to meet a set of qualifying conditions. These are fully configurable per financial institution — each one can be turned on or off as needed. Common eligibility requirements include:- Qualifying account — The acceptor must open the right type of account (e.g., checking, not an HSA)
- Direct deposit — One or more direct deposits totaling a minimum amount within a set number of days
- Debit card usage — A minimum number of debit card purchases within the eligibility window
- Account standing — The account must remain in good standing (no negative balance)
- Unique identity check — The inviter and acceptor cannot be the same person
- Eligibility window — All requirements must be met within a configured number of days after the referral code is submitted
Member Experience Overview
What’s Included
- Architecture — How the referral program is structured and how data flows between members, the app, and rewards
- Partner Integration Specification — What the integration requires and how it fits into the Candescent ecosystem